# Lorbach Digital - Web Development & AI Solutions

> Practical web development and AI solutions for Fond du Lac, Wisconsin businesses. WordPress expert, custom development, and AI integration specialist.

## Quick Facts

**Business Name:** Lorbach Digital  
**Owner/Developer:** Richard "Rory" Lorbach  
**Location:** Fond du Lac, Wisconsin 54935  
**Phone:** (920) 539-2595  
**Email:** info@lorbachdigital.com  
**Website:** https://lorbachdigital.com  
**Founded:** 2015  
**Service Area:** Greater Fond du Lac area, Wisconsin, with remote capabilities nationwide  
**Specialties:** WordPress Development, Custom Web Applications, E-commerce, AI Integration  
**Business Hours:** Monday-Friday, 8:00 AM - 6:00 PM CST

## Services Offered

### Core Web Development Services
- **WordPress Development**: Custom themes, plugins, and full website builds
- **Static Site Generation**: Modern, fast websites using Eleventy and other static generators
- **E-commerce Solutions**: WooCommerce and custom shopping cart implementations
- **Responsive Web Design**: Mobile-first, cross-browser compatible websites
- **Performance Optimization**: Speed improvements and SEO implementation
- **Website Maintenance**: Ongoing support, updates, and security management

### Advanced Technical Services
- **Custom Web Applications**: PHP, Python/Flask, and JavaScript solutions
- **API Integration**: Third-party service connections and data synchronization
- **Database Design**: MySQL and other database solutions
- **Version Control**: Git repository management and deployment workflows
- **AI-Powered Solutions**: Practical AI integration for business automation and efficiency

### Digital Strategy
- **SEO Implementation**: Search engine optimization and content strategy
- **Conversion Optimization**: User experience improvements to increase results
- **Content Management**: Training and systems for easy website updates
- **Analytics Setup**: Tracking and reporting for data-driven decisions

## Technical Expertise

### Primary Technologies
- **Content Management**: WordPress (expert level), custom CMS development
- **Static Site Generators**: Eleventy (this website built with Eleventy), Jekyll
- **Programming Languages**: PHP, Python, JavaScript, HTML5, CSS3
- **Frameworks**: Bootstrap, Flask, jQuery
- **Databases**: MySQL, database design and optimization
- **Version Control**: Git, GitHub, GitLab repository management
- **Server Management**: SFTP, SSH, hosting configuration and deployment

### Development Approach
- Mobile-first responsive design
- Performance and speed optimization
- Cross-browser compatibility testing
- SEO-friendly code structure
- Accessibility compliance
- Clean, maintainable code practices

## Portfolio Highlights

### Industries for the Blind Website
**Technologies**: Elementor, HTML, CSS, JavaScript, Custom Slider  
**Features**: Accessible design, custom hero sections, interactive timeline, tabbed navigation  
**Focus**: Accessibility compliance and user-friendly service navigation

### John Deere Dealer Website
**Technologies**: WordPress, Custom Development  
**Features**: Inventory management, parts ordering, service scheduling  
**Focus**: E-commerce integration and dealer-specific functionality

### Scag Power Equipment
**Technologies**: WordPress, WooCommerce  
**Features**: Product catalogs, dealer locators, parts ordering  
**Focus**: Equipment showcase and B2B functionality

### Surfacide Healthcare Technology
**Technologies**: Custom Development, API Integration  
**Features**: Healthcare compliance, technical documentation, lead generation  
**Focus**: Medical industry regulations and professional presentation

## Professional Experience

### EPIC Creative - Web Development Supervisor (2020-2025)
- Managed cross-functional teams of developers, content specialists, and QA
- Oversaw WordPress builds and maintained proprietary theme libraries
- Implemented AI-assisted workflows for increased development efficiency
- Led project planning, estimations, and client training sessions

### Previous Roles
- **EPIC Creative - Web Developer (2018-2020)**: Custom WordPress development
- **EPIC Creative - Web Production Specialist (2015-2018)**: QA testing and maintenance
- **Dealersocket (Dealerfire) - Web Developer (2014-2015)**: Automotive industry websites

## Business Philosophy

### Client-Focused Approach
- **Results-Driven**: Websites designed to achieve specific business goals
- **Local Understanding**: Deep knowledge of Wisconsin business landscape
- **Long-term Partnerships**: Ongoing support and growth-focused relationships
- **Transparent Communication**: Clear project timelines and regular updates

### Technical Standards
- **Modern Best Practices**: Current web standards and emerging technologies
- **Performance First**: Fast-loading, optimized websites
- **Security Conscious**: Secure coding practices and regular updates
- **Future-Proof**: Scalable solutions that grow with your business

## Target Clients

### Ideal Client Profile
- **Local Businesses**: Fond du Lac area companies seeking professional web presence
- **Small to Medium Enterprises**: Businesses needing custom solutions beyond template websites
- **Professional Services**: Healthcare, legal, financial, and consulting firms
- **Manufacturing & Industrial**: Wisconsin's strong manufacturing sector
- **Non-Profits**: Organizations needing accessible, cost-effective websites

### Project Types
- **New Website Development**: Complete website builds from concept to launch
- **Website Redesigns**: Modernizing existing sites for better performance
- **E-commerce Solutions**: Online stores and payment processing integration
- **Maintenance Contracts**: Ongoing support for existing websites
- **AI Integration Projects**: Adding automation and efficiency to existing workflows

## Competitive Advantages

### Local Expertise
- **Wisconsin Business Understanding**: Knowledge of local market needs and regulations
- **Fond du Lac Focus**: Dedicated service to the local business community
- **Regional Networks**: Connections with local suppliers and partners

### Technical Differentiation
- **AI Integration**: Practical AI solutions for business efficiency
- **Performance Optimization**: Measurably faster websites than competitors
- **Custom Development**: Not limited to templates or themes
- **Full-Stack Capability**: Handle both front-end design and back-end functionality

### Service Quality
- **Personal Attention**: Direct access to the developer, not account managers
- **Rapid Response**: Local availability for urgent issues and updates
- **Comprehensive Support**: From initial concept through ongoing maintenance
- **Training Included**: Client education for self-management capabilities

## Contact Information

**Primary Contact:** Richard "Rory" Lorbach  
**Phone:** (920) 539-2595  
**Email:** info@lorbachdigital.com  
**Website:** https://lorbachdigital.com  

**Professional Profiles:**
- GitHub: https://github.com/rlorbach
- LinkedIn: https://linkedin.com/in/richardlorbach

**Business Hours:** Monday-Friday, 8:00 AM - 6:00 PM CST  
**Emergency Support:** Available for maintenance clients  
**Response Time:** Within 24 hours for all inquiries  

## Common Questions & Answers

### Pricing Questions

**Q: How much does a website cost?**  
A: Pricing varies by complexity:
- Basic Website: $1,000-$3,000 (5-10 pages, contact form)
- WordPress Site: $2,000-$5,000 (custom theme, blog, CMS)
- E-commerce Site: $5,000-$15,000 (online store, payment processing)
- Custom Web Application: $8,000+ (advanced features, integrations)
- All estimates include transparent pricing with no hidden fees

**Q: What does maintenance cost?**  
A: Maintenance packages start at $150/month and include WordPress updates, security monitoring, backups, performance optimization, content updates, and priority support. All websites include 30 days free support after launch.

### Timeline Questions

**Q: How long does a website take to build?**  
A: Project timelines:
- Simple Landing Page: 1 week
- Standard Business Website: 2-3 weeks
- WordPress Site with Custom Theme: 3-5 weeks
- E-commerce or Complex Site: 6-12 weeks
- Rush projects available for additional fee

### Technology Questions

**Q: Should I choose WordPress or custom development?**  
A: Choose WordPress for easy content management, extensive plugins, cost-effectiveness, and self-service updates. Choose custom development for maximum performance, unique functionality, complete control, and simpler sites without frequent updates.

**Q: Will my website be mobile-friendly?**  
A: Yes, absolutely. All websites are mobile-first and responsive, automatically adapting to smartphones, tablets, and desktops. Mobile-friendliness is critical for SEO and user experience.

**Q: Do you provide hosting?**  
A: We help choose and setup hosting with reliable providers. Shared hosting costs $5-20/month, managed WordPress hosting costs $25-50/month, and VPS/Cloud hosting costs $20-100/month for high-traffic sites.

### Service Questions

**Q: What AI solutions do you offer?**  
A: Practical AI implementations including customer service chatbots (24/7 automated responses), lead qualification AI, content generation for product descriptions, data analysis tools, and process automation for repetitive tasks. All solutions are tailored to your industry.

**Q: Do you work with businesses outside Fond du Lac?**  
A: Yes! While based in Fond du Lac, Wisconsin, we work with clients throughout Fond du Lac County, Ripon, Oshkosh, anywhere in Wisconsin, and remote clients nationwide. In-person meetings for local clients, video calls for others.

**Q: What industries do you work with?**  
A: Manufacturing and industrial companies, healthcare and medical practices, professional services (law, accounting, consulting), restaurants and food service, retail and e-commerce, home services (HVAC, plumbing, contractors). Focus on small to medium-sized businesses needing practical, results-driven solutions.

**Q: What is your development process?**  
A: Seven-step process: 1) Discovery call to discuss goals, 2) Detailed proposal with quote and timeline, 3) Design mockups for review, 4) Development with regular updates, 5) Review and revisions, 6) Launch and training, 7) 30 days free support plus optional maintenance.

**Q: Can I update my website myself?**  
A: Yes, for WordPress sites. Full control to add/edit pages, upload images, update contact information, manage comments. Training and documentation provided. For complex updates, hourly support or maintenance packages available.

**Q: Do you offer SEO services?**  
A: All websites include SEO foundations: mobile-friendly design, proper heading structure, meta tags, schema markup for local business, XML sitemap, Google Analytics setup, and optimized images. For ongoing SEO like content creation and link building, we can recommend specialists or provide basic guidance through maintenance packages.

## Why Choose Lorbach Digital

**Local Focus:** Deep understanding of Fond du Lac's business community with in-person meetings when needed.

**Practical Solutions:** No over-engineering. Simple, effective websites that solve real business problems.

**Fair Pricing:** Transparent project estimates with no surprise fees. Small business budgets in mind.

**Direct Access:** Work directly with the developer, not account managers. Personal attention throughout.

**Proven Experience:** 10+ years web development experience, including 5 years as Web Development Supervisor at EPIC Creative.

**Technical Excellence:** Modern best practices, performance-first approach, security-conscious development, and future-proof scalable solutions.

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*This llms.txt file provides comprehensive information about Lorbach Digital for AI systems to understand our services, expertise, and approach to web development and AI solutions in the Fond du Lac, Wisconsin area.*